CMO Network

The social network for marketing executives

Fantastic Media are front runners in bluetooth marketing and have an array of products and services that anyone interested in it should go on and see. But does it work? Bluetooth Marketing does work at least that’s what the stats say.
On the campaigns we have overseen and managed our statistics indicate pick up rates around the 10/15% mark but that is a variable and can depend on a number of factors that include the location the content is being sent from, the hardware / software being used, the sender name and even the type of format the content takes so yes it works but when being used with a company that can help and support the campaign overall it can work very well. When compared with other advertising mediums like radio and TV, then Bluetooth comes out on top not just from a pick up perspective but also from the new business that it actually generates too.

Share 

Add a Comment

You need to be a member of CMO Network to add comments!

Join this Ning Network

About

Badge

Loading…

© 2009   Created by Miles Jennings on Ning.   Create a Ning Network!

Badges  |  Report an Issue  |  Privacy  |  Terms of Service